About us

'Everybody benefits from the power of the subconscious’. That is our motto! Discover who we are and why we do what we do.

Vision

95% of our behavior is subconscious, Consumatics helps organizations tap into its power

95% of our behaviour takes place subconsciously and is driven by environmental triggers. As a professional, it is essential to understand and anticipate this. Consumatics makes the subconscious visible through scientific research. Together with you, our experts apply this knowledge, which makes for better experiences, greater loyalty and improved results.

 

Over sixty environmental factors decide how people subconsciously feel and behave. Examples are scent, use of colour, lighting and music, but also the demeanour of your employees. Finding the right mix is crucial in order to get your message across and give the customer or employee a good feeling. But how do you know whether your mix has the desired effects? That is where Consumatics comes in! A team of driven experts from the worlds of psychology, business and even neurobiology applies the most innovative research methods with a single purpose: to offer consumers and employees an even better experience. And, if we’re not mistaken, that is your goal too! So let’s join forces! Firstly, we obtain insights through mystery visits, literature reviews, experiments and OSQAR. Next, we inspire through presentations and inspiration sessions, and finally, we implement insights through our consultancy and interim work. A win-win for both the consumer and the organisation is always the first priority.

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A selection of our clients

Albert Heijn
Jacobs Douwe Egberts Proffessional
Rabobank
Pathé
Heineken
efteling
ING Bank
Shell
List of customers

Clients

Albert Heijn
Jacobs Douwe Egberts Proffessional
Rabobank
Pathé
Heineken
efteling
ING Bank
Shell
Nivea
Van der Valk
Vereniging Eigen Huis
ZEEMAN
Smallsteps
bagelsbeans
Febo
unive
Asito
Auping
KHN
Doppio Espresso
Ambius
Deli2Go
Aldi
FrieslandCampina
Smit&Dorlas
Albron
Hutten
Nestlé
kfc
arla
Ik hou van Hoorn
NBOV
Gemeente Stede Broec
UMCG
MSD
Event17
Zorgtotaal
Meyer Beheer B.V.

Awards

We are proud to have won the following awards:

RYLA

Our very own Helma Loomans won the Rotary youth leadership award in 2011

Nyenrode Business University

Wenda Kielstra won student of the year and highest grades of the year in 2012

Haarlem inc

Consumatics won the 2014 edition of Haarlem inc

Hotello of the year

Wenda Kielstra won a top three position in the 2014 edition of the Hotello of the year

Columbus Trophy

Consumatics is a top ten contender for the Columbus trophy. Winner will be announced in 2016

Dutch Dream Foundation Award

Wenda Kielstra won this award with Consumatics as the most successful and fast growing entrepreneur in the program on the 28th of November of 2016.